LinkedIn is a valuable tool that helps professionals develop business and brand awareness. With almost 2 decades in existence, it has become integrated into the fabric of business. It is the platform leaders, key decision-makers, and executives choose to converse on and has become a leading tool in the recruitment of talent.

This course will teach you how to develop a profile that stands out and how to use LinkedIn to support your sales efforts. In LinkedIn Fundamentals, you'll learn:

1. The value that LinkedIn adds to your professional career
2. How to develop elements of your page including your summary, education and experience, and your header
3. How to ask for endorsements and recommendations
4. Best practices for creating updates and activity that resonates with your audience
5. How to keep your page secure